|
Information to our stakeholders, we could structure it like this: We've taken a look at which shoes avid runners prefer and why. The best shoes tend to be more expensive than less popular shoes. We asked about this in focus groups and interviews. Participants told us they were willing to invest more money in a good pair of shoes. Quality takes precedence over price. Additionally, riders who pay more expect greater durability. Based on this data.
Our business could benefit from using quality Jiangxi Mobile Number List materials and manufacturing processes, instead of cutting costs with cheap materials and labor. We could improve our marketing strategy by highlighting the high quality materials and care we take in manufacturing each pair. Once you've made adjustments to your business plan or marketing plan, continue your research to see if your strategies are effective. Agile market research for continuous assessment Agile market research is a great way to follow up on the decisions you've made based on your in-depth market research.

While it doesn't replace in-depth market research, it allows you to test hypotheses, receive feedback, and make rapid changes. Let's say we conducted a large-scale study on running shoes and launched our new product. Agile market research could help us evaluate the design. We may use surveys, engagement as demonstrated in customer reviews, and review of recorded customer service calls. Here is an example of what the agile market research process might look like: Ask questions — Are the new shoes we developed comfortable? Do Testing — Customer Feedback.
|
|