Analyzing competing pages

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Fortunately, there are similar metrics around, one of which is Ahrefs' URL Rating (UR) . URL ratings range from 0 to 100 and take into account both the quantity and quality of backlinks to a web page. When we investigated the relationship between UR and organic search traffic, we found a clear positive correlation. Ur_vs_search_traffic-1.png Therefore, when building backlinks to your content, you should prioritize building links from strong pages over weak ones. When analyzing competing pages for backlink opportunities in Ahrefs' Site Explorer , the best place to look is the


URL column in the "Backlinks" report. ur-backlinks-1.png Of course, backlinks are not the only way to increase the "authority" of a web page. URL Rating (UR) also takes into account internal links. This means that links from other pages within your site Belize Email List  contribute to the page's authority. If you want to increase the "authority" of a particular page but are having trouble building backlinks, consider adding relevant internal links from other high-authority pages. To see the most authoritative pages, check out Ahrefs' Site Explorer r's "Best by Links" report. best-by-links-1.png This golden rule is not to shove links where they don't belong. Always link in context. This tactic is a great way to increase the "authority" of commercially valuable pages like product pages. It can often be difficult to directly build backlinks to such pages. Read more About simple SEO measures in 2019






(“cutting out” method) Internal Linking for SEO: A Practical Guide quality of content Google wants to always show you the most reliable and useful results. To do this, focus on signals related to your content, such as expertise, authority, and trustworthiness. These are collectively called EAT . (EAT is explained in detail in Google's Search Quality Rater Guidelines ). Other things you can do to improve the quality of your content include: Stick to a 7th and 8th grade reading level. Most Americans read at this level. This is web content, not an essay. Link to useful resources where appropriate. Don’t get hung up on “accumulating PageRank”. Aim to make your content as valuable as possible to your visitors.