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The needs of potential customers, making them feel welcomed and listened to . Furthermore, the conversation can thus be focused on specific values and needs important to the prospect and can also help in the discovery of new needs, perhaps not yet emerged. By analyzing and delving into the data , salespeople can transform themselves into consultants and establish a deeper relationship with the potential customer. . Use personalized videos Video is the type of content preferred by users contemporary users, who generally assimilate information better by watching it rather than reading it.
Some statistics show that watching a video retains of the information transmitted, while reading an Photo Editing Services article only retains . . By recording and integrating personalized videos into emails, it is therefore possible to establish a more direct relationship with the prospect, even more so if the salesperson is present in person in the video. . Make the most of every communication During communications with potential customers it is important not to miss any conversion opportunities and not to send so-called naked emails , i.e. those emails that do not include any additional information beyond the main message.
Every occasion is a good one: even a simple appointment confirmation email can be transformed into an opportunity if you insert a link to an article related to the topic of the meeting, for example. To do this, however, salespeople need to have full access to the library of available content . . Ask more and more detailed questions The cornerstone of a B B sales process are questions asked to the prospect. For this reason, asking several questions and having the opportunity to obtain in-depth answers is an opportunity not to be underestimated.
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