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This includes, for example, that the Internet connection can be slower when traveling, the display on smartphones is significantly smaller than the PC screen and the user navigates using a touchscreen. Why is mobile optimization so important? As Julian already noted in his SEO Trends 2017, the mobile version of a website is no longer optional, but mandatory. Since the use of smartphones and tablets has steadily increased over the past few years, optimizing websites for these devices is essential. Google made mobile optimization a ranking factor.
Mobile & Google It was a little over two years ago, on April 21, 2015, that Google made India Car Owner Phone Number List“mobile-friendliness” a ranking factor and adjusted its algorithm accordingly. The Google Mobile-Friendly Update , often referred to as “Mobilegeddon”, was definitely noticeable in that websites that were not mobile-optimized sometimes suffered significant losses in rankings. Last fall, Google finally announced that it wanted to make the mobile search index the main index in the long term . The mobile-first index will then give preference to websites with a mobile version: Google will only use mobile content as the basis for indexing.
The current “desktop index” will continue to exist, but will only play second fiddle. It is still uncertain when the switch to the mobile-first index will occur. It will probably be well into 2018 before Google gets serious about separating the search indexes into “mobile” and “desktop”.Mobile Index becomes a mobile-first index . 10 usability problems of mobile websites & how to avoid them Mobile optimization of websites has become essential, and not just with regard to SEO. Google also attaches importance to providing users with the best possible user experience.
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發表於 13:42:59