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Engines and users understand your web better and increase your 's authority, trust, and relevance. Think about it this way: Your web = on-page SEO Another  or another platform = off-page SEO On-page SEO vs. Off-page SEO vs. Technical SEO All SEO tactics can be classified into three categories: on-page SEO, off-page SEO and technical SEO. But what is the difference? On-page SEO vs. Off-page SEO vs. Technical SEO On-page SEO covers the tactics you use on your  to help search engines better understand and rank your content. They all relate to on-page SEO: content creation, optimization of title tags, optimization of images, etc. Off-page SEO includes activities that take place “behind the scenes” of your web.

Technical SEO refers to activities that have a direct impact Azerbaijan WhatsApp Number on the indexing and crawling of your  by search engines. For example,  speed optimization, structured data, etc. Why is off-page SEO important? Think of off-page SEO as building your 's domain authority. Without it, your  may struggle to outrank webs with higher authority. Webs with high authority tend to rank better than those with low or no authority because search engines view them as more credible, relevant, and trustworthy.



You want to signal to search engines that many people trust, share and reference your . Links are one way to show this, but it would be a shame to focus only on link building. There are many other off-page SEO techniques you can use. We'll look at a few of them. 13 off-page SEO techniques that work Let's look at 13 different off-page tactics you can use to increase authority and organic search traffic: Link building Brand building Content marketing RP Local SEO (GMB and citations) Social networks Forums Influencer marketing.